The Timeless Legacy of Burberry: A Story of British Elegance
Founded in 1856 by Thomas Burberry, Burberry
The Birth of a Fashion Icon
At just 21 years old, Thomas Burberry opened his first store, focusing on durable outerwear. His breakthrough came in 1879 with the invention of gabardine, a waterproof yet breathable fabric that revolutionized rainwear. This innovation earned Burberry a Royal Warrant
The Iconic Trench Coat
Originally designed for military officers in World War I, the Burberry trench coatD-ring beltgun flap—were adapted for civilian wear, creating a timeless wardrobe staple. Celebrities like Audrey Hepburn and Humphrey Bogart further cemented its legendary status.

The Signature Check Pattern
Introduced in the 1920s as a lining for coats, the Burberry check—a beige, black, white, and red plaid—gained cult status. Though overexposure in the 2000s led to rebranding efforts, the pattern remains a celebrated emblem of the brand. Explore Burberry’s modern interpretations of this design in their exclusive product lineup.
Modern Era & Digital Innovation
Under creative directors like Christopher Bailey and Riccardo Tisci, Burberry embraced technology while preserving tradition. It was among the first luxury brands to:
- Livestream runway shows (2010)
- Launch a see-now, buy-now
- Partner with Tencent for digital experiences in China (2020)
Sustainability & Future Vision
Committed to reducing its environmental footprint, Burberry aims to achieve net-zero emissions by 2040. Recent initiatives include regeneratively sourced wool and carbon-neutral runway shows.
“Burberry is not just a brand; it’s a cultural institution that blends heritage with forward-thinking creativity.”
Today, Burberry continues to captivate fashion enthusiasts worldwide. For an insider’s look at their must-have pieces, including limited-edition accessories and seasonal collections, browse this curated Burberry product guide.