The Legacy of Burberry: From Humble Beginnings to Global Icon
Founded in 1856 by Thomas Burberry, a 21-year-old draper’s apprentice, the British luxury fashion house Burberry
A Foundation Built on Functionality
Originally called "Burberrys", the brand focused on creating durable outerwear designed for the unpredictable British climate. In 1879, Thomas Burberry revolutionized rainwear by inventing gabardine, a breathable yet waterproof fabric that became the cornerstone of the brand’s success. This innovation not only attracted explorers like Sir Ernest Shackleton but also later shaped the iconic trench coat.
The Iconic Trench Coat
Designed for British soldiers during World War I, the Burberry trench coat
Burberry Check: A Bold Brand Statement
First introduced in the 1920s as a coat lining, the beige-black-red-white check pattern
For a deeper look at Burberry’s latest curated products, visit this product spreadsheet
Digital and Cultural Relevance
Embracing modernity, Burberry became one of the first luxury brands to livestream runway shows in 2010. Collaborations with idols like Emma Watson and brand "pioneers" under former CEO Angela Ahrendts further bolstered its image. Today, with Daniel Lee as Chief Creative Officer, Burberry balances heritage (updated knight logo) with streetwear influences, proving its adaptability.
Conclusion
Burberry’s story is one of reinvention without losing core values: craftsmanship, elegance, and practical ingenuity. From gabardine to viral campaigns, it remains at fashion’s forefront—an empire built on cloth, but defined by cultural staying power.