Founded in 1856 by Thomas Burberry, the Burberry brand has become synonymous with British elegance, innovation, and enduring luxury. From its humble beginnings in Basingstoke, England, the brand now stands as a global symbol of sophistication, blending heritage with modern aesthetics.
In 1879, Burberry revolutionized outerwear by creating gabardine, a waterproof, breathable fabric that set a new standard for performance wear. This invention led to the legendary Burberry trench coat, initially designed for British soldiers during World War I. Its functional yet stylish design featuring epaulettes, D-rings, and a storm flap remains an absolute classic today.
Introduced in the 1920s as a trademark liningBurberry Check— a camel, black, red, and white plaid print—later expanded into scarves, handbags, and accessories. By the 1980s, the pattern had become a status symbol, cementing its place in fashion history.
However, its widespread imitation led Burberry to relaunch the pattern selectivelycreative director Christopher Bailey, reinforcing its exclusivity.
In recent years, Burberry has embraced digital innovation, becoming a pioneer in tech-driven fashion. Notable campaigns include Instagram livestreams and collaborations with gaming platforms like Honor of Kings. Additionally, sustainability has become crucial—Burberry committed to going carbon neutral by 2022.
From outfitting explorers like Sir Ernest Shackleton to adorning Hollywood stars, Burberry remains a hallmark of refined British craftsmanship. Explore premier Burberry collections
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