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For over a century and a half, Burberry has been a symbol of British luxury, craftsmanship, and innovation. Renowned for its iconic trench coats, distinctive check pattern, and pioneering spirit, the brand has left an indelible mark on the fashion industry. Founded in 1856 by Thomas Burberry, the brand began as a small outfitter's shop in Basingstoke, England. Today, it stands as a global powerhouse, beloved by fashion enthusiasts and celebrities alike.
Thomas Burberry, a 21-year-old draper's apprentice, established Burberry with a vision to create durable outerwear that could withstand the unpredictable British weather. His breakthrough came in 1879 with the invention of gabardine, a water-resistant yet breathable fabric. This revolutionary material became the cornerstone of Burberry's legacy, paving the way for the brand's iconic trench coat. Originally designed for military officers during World War I, the trench coat quickly became a fashion staple, admired for its functionality and timeless design.
Another defining element of Burberry is its signature check pattern, introduced in the 1920s as a lining for trench coats. The pattern, with its camel, black, white, and red stripes, has since become synonymous with the brand. Over the years, it has been featured on a wide range of products, from scarves and handbags to accessories and footwear. Despite its occasional departure from the spotlight, the check has consistently returned as a symbol of Burberry's heritage and modern appeal.
Burberry's commitment to innovation has remained a constant throughout its history. In the 21st century, the brand embraced digital transformation under the leadership of former CEO Angela Ahrendts. From live-streaming runway shows to launching immersive online experiences, Burberry has seamlessly blended tradition with technology. This forward-thinking approach has solidified its position as a leader in the luxury fashion industry.
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