At the age of 21, Thomas Burberry established his first store in Basingstoke, England, specializing in durable outerwear designed for country living. His breakthrough came with the invention of gabardine, a waterproof yet breathable fabric that revolutionized rainwear in 1879. This innovation earned Burberry the reputation as the go-to brand for outdoor protection.

By 1901, the brand introduced its now-famous Equestrian Knight logo, symbolizing quality and endurance. During World War I, Burberry supplied functional trench coats to British officers, cementing its military roots while evolving into a fashion statement.

The Iconic Trench Coat & Signature Tartan

Burberry’s trench coats became synonymous with sophistication, featuring design elements like D-rings, epaulettes, and storm flaps. Their versatility made them a hit among both soldiers and high-society elites.

In the 1920s, the brand introduced the Nova Check, a beige, black, white, and red plaid pattern lining its garments. Over time, this tartan became a cultural phenomenon, appearing in everything from scarves to accessories and even carrier bags—cementing its place in fashion history.

A Legacy Reinvented

Throughout the decades, Burberry navigated changing trends while staying true to its heritage. The brand leveraged technology under former CEO Christopher Bailey, pioneering digital runway shows and personalized shopping experiences.

Today, under Riccardo Tisci’sexclusive product lineup, blending tradition with contemporary design.