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Since its inception in 1856, BurberryThomas Burberry, a 21-year-old apprentice draper, the brand began as a small outdoor apparel shop in Basingstoke, England. Thomas’s visionary approach to weatherproof clothing laid the foundation for what would become a global fashion empire.
In 1879, Burberry revolutionized outerwear with the invention of gabardine, a breathable, water-resistant fabric. This breakthrough led to the creation of the iconic Burberry trench coat, originally designed for British military officers during World War I. The coat’s functional details—D-rings for equipment, epaulettes for rank insignia, and a storm shield—remain hallmarks of Burberry’s design philosophy today.
The 1920s saw the introduction of the Burberry check, a camel, black, red, and white plaid lining that became synonymous with sophistication. Initially used as a coat lining, the pattern found its way onto scarves, umbrellas, and even handbags, transforming into a status symbol. Despite occasional overexposure, the check was revitalized under creative director Christopher Bailey
From royalty (Queen Elizabeth II granted Burberry a Royal Warrant in 1955) to Hollywood starlets, Burberry’s clientele reflects its universal allure. The brand’s 21st-century rebranding embraced digital innovation, notably live-streaming fashion shows in 2010—a first for the industry. With ambassadors like Emma Watson
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Modern Reinventions & Global Influence
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