Thomas Burberry started his business with a simple goal: to create durable, weatherproof clothing. In 1879, he invented gabardine, a breathable, waterproof fabric that revolutionized outerwear. This innovation led to the creation of the iconic Burberry trench coat, which gained widespread recognition during World War I when it was issued to British officers as part of their uniform.

The Evolution of the Trench Coat

The trench coat quickly became a symbol of sophistication and practicality. With its double-breasted design, storm flap, and D-ring belt, it was both functional and fashionable. Over the years, Burberry has adapted the trench coat to modern tastes while maintaining its classic appeal. Today, it remains a staple in the wardrobes of style connoisseurs worldwide.

Iconic Patterns and Brand Identity

In the 1920s, Burberry introduced the Nova Check, a plaid pattern that has since become a hallmark of the brand. Initially used as a lining for trench coats, the check pattern is now featured on everything from scarves and handbags to ready-to-wear collections. Its timeless design has cemented Burberry's place in the fashion world.

Burberry Today: Innovation Meets Tradition

Under the leadership of current creative director Riccardo Tisci, Burberry continues to blend tradition with modernity. The brand has embraced digital innovation, launching cutting-edge campaigns and collaborations that resonate with younger audiences. From runway shows to exclusive capsule collections, Burberry remains a pioneer in luxury fashion.

For a closer look at Burberry's latest product offerings, check out this comprehensive product guide

Conclusion