Since its inception in 1856, Burberry has become synonymous with British luxury, innovation, and timeless style. Founded by Thomas Burberry, a 21-year-old draper's apprentice, the brand began as a small outfitter's shop in Basingstoke, England. Over the years, Burberry has evolved into a global fashion powerhouse, renowned for its iconic trench coats, distinctive check pattern, and commitment to quality craftsmanship.
One of Burberry's most significant contributions to fashion was the invention of gabardine in 1879. This waterproof yet breathable fabric revolutionized outerwear, making it possible for people to stay dry without sacrificing comfort. The brand's trench coats, originally designed for British army officers during World War I, became a staple in both military and civilian wardrobes. Today, the Burberry trench coat remains a symbol of sophistication and practicality, adored by men and women around the world.
In the early 20th century, Burberry expanded its product line to include accessories, fragrances, and even aviation gear. The brand's signature check pattern, introduced in the 1920s as a lining for its trench coats, quickly gained popularity and became a hallmark of Burberry's identity. However, the brand faced challenges in the late 20th century when its iconic check pattern became overly associated with counterfeits and lost some of its exclusivity. In response, Burberry underwent a bold transformation in the 2000s, refocusing on its heritage while embracing modernity and innovation.
Under the creative direction of designers like Christopher Bailey and Riccardo Tisci, Burberry has successfully redefined itself for the digital age. The brand has embraced technology, launching initiatives like live-streamed fashion shows and personalization services. Burberry has also prioritized sustainability, committing to reducing its environmental footprint and promoting ethical practices across its supply chain.
Today, Burberry continues to inspire fashion enthusiasts worldwide with its blend of tradition and innovation. From its iconic trench coats to its contemporary collections, the brand remains a symbol of elegance and British heritage. To explore some of Burberry's popular products, check out this product spreadsheet
As Burberry looks to the future, it remains dedicated to upholding its legacy of excellence while pushing the boundaries of fashion. With its unwavering commitment to quality, innovation, and sustainability, Burberry is poised to remain a leading force in the global luxury market for generations to come.