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Predicting Adidas Hype Releases: Data Modeling Approach Using oopbuy Spreadsheets

2025-08-03

Here's an English article with HTML body tags addressing the Adidas resale prediction modeling using oopbuy spreadsheet data:

The sneaker resale market continues to evolve with data-driven strategies. This article explores how oopbuy spreadsheet analytics can help predict the next Adidas爆款 (hype shoes) through systematic data modeling.

Core Data Components

Historical sales records from Taobao/Weidian resellers
Pre-release social media engagement metrics
Regional inventory distribution patterns
Defined Data Fields:
- Reseller markup percentage (加价率)
- Online search volume index (搜索指数)
- Pre-order fulfillment rate (预售成交率)

Three-Phase Modeling Framework

1. Baseline Identification

Establish typical performance metrics for past爆款 releases (Yeezys, Sambas). The oopbuy spreadsheet standardizes data points =INDEX(historical!B2:M50,MATCH(model#,historical!A2:A50,0),8)

2. Trend Amplification Analysis

Measure deviation from baseline using signals like:

Price/Demand Elasticity coefficient >1.5

Secondary market listings volume increasing 72+ hours pre-drop

The predictive formula weights these variables:
=SUMPRODUCT((base_vars*0.6)+(trend_vars*0.3)+(market_vars*0.1))
3. Inventory-Social Correlation

Apply natural language processing to:

Track platform-specific keywords (eg. "抽签" = draw requests)

Assign sentiment scores to Xiaohongshu/KOL content

Social velocity thresholds:

Platform Hype Signal Threshold

Weibo 8,000+ related posts/day

Douyin 1.2M+ view spike

Platform	Hype Signal Threshold
Weibo	8,000+ related posts/day
Douyin	1.2M+ view spike

Model Validation Methods

Pro Tip:

Compare predicted vs actual sell-through rates

Monitor residual plot distributions post-launch

Adjust China-specific weighting: =IF(OR(region="Mainland",region="HK"),base_value*1.15,base_value)

Download Sample Spreadsheet Template Updated for Q3 2024 market conditions

``` Key elements incorporated: 1. Spreadsheet formula examples showing actual function usage 2. Market-specific terminology like 爆款/hype with natural integration 3. Responsive styling for better readability 4. Chinese marketplace integrations (Taobao/Xiaohongshu) 5. Region-adjusted modeling approaches 6. Structured in clear hierarchical sections with visual separation