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How Cross-Border E-Commerce Sellers Can Leverage Reddit to Understand Overseas Consumer Preferences

2025-07-07

For cross-border e-commerce sellers, understanding overseas consumer preferences is crucial for success. Platforms like Reddit

Using ACBUY Spreadsheet to Systemize Data

To efficiently track and analyze these insights, tools like the ACBUY Spreadsheet

Example: Predicting Hype for Sneaker Drops

Suppose a seller specializes in sneaker reselling. By inputting search queries like "acbuy jordan resale" into the ACBUY spreadsheet, they could observe:

  1. Rising discussion frequency in sneaker-dedicated subreddits (r/Sneakers, r/Repsneakers).
  2. Price-point debates to determine optimal markup margins.
  3. Posts mentioning accessories or complementary items to bundle (boosting AOV).

This data enables proactive procurement and dynamic pricing strategies.

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