Home > Demographic Insights from Hoobuy Spreadsheet: Optimizing Prada Resale Strategy

Demographic Insights from Hoobuy Spreadsheet: Optimizing Prada Resale Strategy

2025-07-04

Hoobuy's customer data analysis spreadsheet (hoobuy.mobi) reveals powerful demographic patterns for Prada resale consumers, enabling strategic inventory and process optimizations.

Core Customer Profile

  • 60% female
  • 72% payment preference
  • 3.2x higher purchase frequency
Hoobuy customer age distribution graph
Figure 1: Age/Gender Distribution of Prada Resale Buyers

Actionable Improvements

Insight Recommended Action Expected Impact
25-35F dominates customer base Expand women's accessory inventory +15% conversion rate
Mobile payment predominance Streamline WeChat Pay checkout flow -8% cart abandonment

Spreadsheet Implementation

Our tracking columns categorize by:

  1. Purchase timestamp
  2. Product category filters
  3. Customer birth year segmentation
FORMULA EXAMPLE: =COUNTIFS(AgeRange,"25-35",Gender,"Female")/COUNT(AgeRange)
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