Is the AJ Resale Market Saturated?OopBuy's Spreadsheet Strategy for Finding Hidden Gems
The Air Jordan (AJ) resale market has exploded in recent years,with hyped releases attracting thousands of resellers.From limited-edition collaborations to mainstream retros,certain colorways see instant sell-outs.But is the market becoming oversaturated?And more importantly-how can resellers still profit?
The Saturation Problem
Latest NPD Group data shows 43% more sneaker resellers entered the AJ market in 2023 compared to 2022.With platforms like StockX and GOAT dominating mainstream releases,the profit margins on general releases have shrunk from 60-80% in 2018 to 25-40% today for most colorways.
"The days of selling any AJ1 colorway for 2x retail are gone unless it's a hyper-limited collaboration" -@SneakerEcon
OopBuy's Spreadsheet Edge
This is where OopBuy's data-driven approach stands out.Through proprietary sales tracking and Price Facilitation Index (PFI)analysis,their spreadsheets pinpoint overlooked opportunities:
- Model differentiation-Most track AJ1s;OopBuy monitors underrated AJ4-14s
- Size-specific alerts-GS sizes show 18% better ROI these days
- Regional arbitrage-EU pairs now crossing consoles via spreadsheet sorting *See OopBuy's Sheet7:Coded regional flip traces)
3 Tiers of Hidden AJ Opportunities
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|---|---|---|---|
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With mainstream AJ resale margins shrinking, smart resellers are pivoting to...
3 Key Spreadsheet Tactics
- Track lesser models
- Regional price gaps
- Size anomalies
- Regional price gaps
Sample Hidden Gems (2023 Data)
| Model | Colorway | Avg. Profit |
|---|---|---|
| AJ6 | "Dirty Metallic Gold" | $82 |